Welcome to Mara Apartments, your home in the heart of Benidorm. A place where modern travel blends wit Mediterranean warmth.
If you are looking for holiday rental apartments in Benidorm that offer more than just a stay, you are in the right place.
Mara is a space created for travellers who value beauty, comfort and authenticity. We invite you to discover the city with freedom and emotion.
In 1936, Maravillas—known to family and friends as Mara—and Baldomero (Baldo) escaped the Civil War and found refuge on Levante’s golden sands. They married at dawn, barefoot on the beach, and in 1956 acquired an orchard on Benidorm’s outskirts.
There they built Apartments Tugar, one of the town’s pioneering holiday lodgings. Generations later, Mara and Baldo’s grandchildren transformed that original building into a boutique destination, preserving their grandparents’ spirit of warmth and community
Today, we continue our grandparent’s legacy. Mara is not just a brand. It is our tribute to those who taught us the importance of hosting with heart.
We have adapted to new times, offering holiday rental apartments in Benidorm that respond to the needs of today’s travellers, while holding on to the values of the past.
In 1936, Maravillas—known to family and friends as Mara—and Baldomero (Baldo) escaped the Civil War and found refuge on Levante’s golden sands. They married at dawn, barefoot on the beach, and in 1956 acquired an orchard on Benidorm’s outskirts.
There they built Apartments Tugar, one of the town’s pioneering holiday lodgings. Generations later, Mara and Baldo’s grandchildren transformed that original building into a boutique destination, preserving their grandparents’ spirit of warmth and community
Today, we continue our grandparent’s legacy. Mara is not just a brand. It is our tribute to those who taught us the importance of hosting with heart.
We have adapted to new times, offering holiday rental apartments in Benidorm that respond to the needs of today’s travellers, while holding on to the values of the past.
At Mara we have reimagined the traditional holiday apartment, creating a space that is elegant, flexible and smart.
Here, everything is intuitive and seamless. We offer fully equipped apartments with thoughtful design and digital solutions that simplify your trip without sacrificing comfort.
We make it easy for you to enjoy your time in Benidorm, from the very first moment.
Check-in queues, printed papers or lost keys belong to the past.
At Mara you book online, receive your access code and enter your apartment at your own pace. You are in control, with our full support just one message away.
Our system is simple, fast and secure. You enjoy the city with complete independence and we are always here to help if you need anything.
Our location is one of the things our guests love the most.
We are in the very centre of Benidorm, surrounded by life, local culture and the beach just a few steps away. You can walk to the old town, explore the city by day and relax in your apartment by night.
Staying at Mara means being part of Benidorm, not just visiting it.
Say goodbye to waiting at reception. With your personal access code, you can check in anytime and walk straight into your holiday rental in benidorm — simple and secure.
Need a recommendation or help during your stay? Our virtual concierge is just a message away, ready to assist you anytime, day or night.
From hidden beaches to the best local tapas, we send you curated suggestions so you can enjoy Benidorm like a local — no research needed.
Every trip is unique, and we have the right space for each one. Our collection of holiday rentals in Benidorm is thoughtfully designed to suit every kind of traveler — from couples and families to solo adventurers and remote workers. Whether you’re planning a short escape or a longer stay, you’ll find the perfect apartment to match your rhythm.
Each apartment includes:
Spacious 115 m² apartment with a private kitchen, 2 bathrooms, and a seafront balcony. Sleeps up to 10 guests comfortably.
Book Now →77 m² family apartment with lateral sea views, a private balcony, soundproofing, and 1 full bathroom. Features a well-equipped kitchen with oven, microwave, coffee maker, and washing machine. Includes flat-screen TV and fast WiFi, perfect for longer stays.
Book Now →77 m² deluxe apartment with lateral sea views, private balcony, and 1 bathroom. Offers a fully equipped kitchen, flat-screen TV, soundproof walls, coffee maker, and fast WiFi. Includes 5 beds across 3 bedrooms, plus a sofa bed in the living room.
Book Now →102 m² apartment with 2 bathrooms, soundproof walls, lateral sea views, and a private balcony. Fully equipped kitchen and sleeps up to 10 guests. Includes flat-screen TV, coffee maker, and free WiFi.
Book Now →The most loved apartments in Airbnb, according to guests
+800 guests loved their apartment near the beach